Why Organic?

Why organic, you might be asking? It's more expensive, harder to find, and doesn't look any different. Is it really that big of a BIG DEAL? The answer is yes, it really is a BIG DEAL. Did you know when you buy a 100% cotton product, on average you are actually buying a 73% cotton product and a 27% chemical/resin/binder product used in farming and manufacturing. Or that it takes roughly 1/3 pound of pesticides and fertilizers to make just one cotton t-shirt, and is the 3rd most heavily treated crop in the US behind corn and soy? How about that it uses approximately 25% of the world's insecticides and 10% of pesticides?
We all know the health benefits to ourselves by choosing organic, but sometime overlook the impact to the planet we are trying to preserve. We could not call ourselves a green company if we chose to make our product with one of the world's most destructive crops.

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